Serbia is a landlocked country located in Southeast Europe, in the central part of the Balkan Peninsula. It has a population of around 6.6 million people and its capital city is Belgrade, one of the largest cities in the region. Serbia has a strategic geographic position, connecting Central Europe with Southern and Eastern Europe, which supports trade and logistics activities. The country has a diversified economy driven by manufacturing, agriculture, automotive, IT, and construction sectors. Serbia is not a member of the European Union, but it is an EU candidate country and follows many EU labor and business regulations. In recent years, Serbia has faced labor shortages in skilled and semi-skilled occupations, leading employers to increasingly hire foreign workers.
The unemployment rate in Serbia has shown a steady and long-term decline from 2015 to 2024, falling from 17.7% in 2015 to 7.4% in 2024. This improvement reflects economic recovery, foreign investments, and growth in sectors such as manufacturing, construction, and IT. However, short-term increases, such as in 2021, were influenced by the COVID-19 pandemic and global economic disruptions. Despite lower unemployment, many Serbian employers still face hiring difficulties due to a shortage of skilled and experienced workers in the local labor market. Factors such as workforce aging, migration of skilled professionals to Western Europe, skills mismatch, and limited vocational training have contributed to this challenge, pushing companies to seek foreign workers to sustain growth.
The employment distribution across major industries in Serbia clearly shows a strong concentration in a few key sectors. The manufacturing industry is the largest employer, accounting for 37.47% of total employment with over 486,000 workers, highlighting its role as the backbone of Serbia’s economy. The wholesale and trade sector follows closely with 27.43%, reflecting strong domestic consumption and cross-border trade activity. The construction industry employs 10.33% of the workforce, driven by infrastructure projects and real estate development. Logistics and transport contribute 9.98%, supported by Serbia’s strategic location in Southeast Europe. The tourism and hospitality sectors, each at 5.5%, benefit from growing travel and service demand. Smaller but vital sectors such as automotive (2.93%) and pharmaceuticals (0.89%) indicate specialized employment with high skill requirements.
The job vacancy data highlights the most in-demand occupations in Serbia, reflecting both skill shortages Programmers and IT specialists lead with 1,517 vacancies, driven by digital transformation and the expansion of the tech sector. High demand is also seen in room cleaners and janitors (827 vacancies), indicating strong activity in hospitality, healthcare, and facility management. Warehouse workers (630) and loading/unloading workers (517) are in demand due to growth in logistics, e-commerce, and distribution hubs. The textile sector continues to require labor, with 488 vacancies for seamstresses and tailors. Transport-related roles such as truck drivers (181) and bus drivers (161) show ongoing shortages caused by aging workforces and migration. Meanwhile, healthcare, particularly nurses (61 vacancies), Opened.
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